5G becoming crucial for future business applications

Australian Enterprise 5G market to generate $45 billion by the mid-2020s

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The enterprise 5G market in Australia is forecast to generate around $45 billion per annum by the mid-2020s, consisting of next generation application development, IT services, platforms and connectivity, according new research from Australian emerging technology analyst firm, Telsyte

The Telsyte Australian Enterprise IoT & 5G Study 2019 shows more than two thirds (68%) of IT and business leaders already see 5G as crucial for their business strategy going forward. Half of these respondents indicating 5G was critical for future application development, as well as supporting existing applications.

Future applications are expected to make use of the huge data transfer capability, more reliable connectivity and lower latency, which will have the ability to change software architectures, allowing for real-time services and cloud based AI architectures.

The top three barriers to 5G investment cited were integration with current systems (34%), a lack of business case (23%) and security concerns (17%).

Lack of skills is also an issue with more than 25 per cent of respondents indicating they will be looking for an outsourced partner for developing 5G applications.

Enterprise IoT Maturity on the rise

Nearly half of businesses surveyed expect five times or greater connected devices as today within their organisations within five years’ time. This explosion in devices is fuelling innovation and experimentation with “The Internet of Things” (IoT).

 

Telsyte’s latest Australian Enterprise IoT maturity model shows that 32 per cent of organisations now have a strategic approach to IoT, of which around half have pilot programs running or already have IoT in operations

Among companies that currently do not have a formal IoT strategy, almost 1 in 3 large organisations (200+ employee) plan to adopt an IoT strategy within 12 months.

The biggest barriers are lack of a business case (26%), IoT seen as too expensive (25%) and a lack of skills and expertise (20%). Among those that have overcome the barriers, early signs show that IoT is having a big impact on their businesses.

IoT applications promise big ROI

Enterprise IoT has a diverse range of applications, with the main areas businesses believe IoT will be used in being maintenance (32%), manufacturing (31%) and sales (30%).

Nearly a third (32%) of large firms are also reporting IoT to be suitable for customer service applications.

Of the third of existing businesses that have measured the Return on Investment (ROI) of IoT, 65 per cent claim it increased revenues; half saw an increase in productivity; and, similarly, half realised "better customer satisfaction or advocacy". This closely aligns to the early adopters of IoT which have been in the transport, logistics or asset heavy industries.

Operational cost savings was reported by 39 per cent of organisations, of which around 80 per cent saw nearly a one-third reduction in costs, either through efficiency gains or better management of assets.

Cohesive strategy imperative amid ‘shadow’ IoT

Like its close namesake “shadow IT”, or the spending on IT by non-IT groups in business, enterprises are now facing a wave of “shadow IoT”, where diverse teams are experimenting with connected devices, often unsanctioned or experimental in their nature.

Telsyte research found, one in four companies have IoT capable devices, but no formal strategy around them.

Telsyte research shows that while this approach is growing it does not come without challenges.

A high 81 per cent of companies with shadow IoT are experiencing "stalled" projects.

Other issues such as inconsistent technology selection, poor fit for purpose and higher costs are also experienced by organisations experiencing shadow IoT.

Telsyte Managing Director, Foad Fadaghi, says businesses that are just tinkering with IoT devices are hitting a wall.

"Critical to the success of implementing IoT strategies seems to be taking a scalable and holistic approach, with security considered upfront," Fadaghi says.

The study found more than half of the survey respondents believed that around a quarter of their IoT devices might be connected via cellular technology within 3 years’ time. Around a quarter of organisations believe up to 50 percent could be connected via mobile networks.

For further information on the study or media enquiries contact:

Foad Fadaghi
Managing Director
Tel: +61 2 9235 5851
Email: ffadaghi@telsyte.com.au

Alvin Lee
Senior Analyst
Tel: +61 2 9235 5890
Email: alee@telsyte.com.au

The Telsyte Australian Enterprise IoT & 5G Study 2019 is a comprehensive study which provides subscribers with:

  • Maturity levels, marketing sizing and insights into emerging trends in IoT and 5G

  • Enterprise IoT & 5G trends across enterprise applications, return on investment, cyber security, and 5G outsourcing

  • Australian organisations IT trends and strategies

  • Strategic analysis of market trends and challenges

In preparing this study, Telsyte used:

  • An online survey of 271 IT decision makers across Australian organisations with greater than 20 employees.

  • The respondent was required to have a strong understanding of their organisation’s IT purchasing and strategy, but was not limited to the CIO or IT department

  • Sampling was conducted on a size of spend weighting basis, with 60% of respondents coming from organisations with greater than 200 employees

  • Public information released by service providers, vendors and platforms.

  • On-going monitoring of local and global market and vendor trends

About Telsyte

Telsyte is Australia’s leading emerging technology analyst firm. Telsyte analysts deliver market research, insights and advisory into enterprise and consumer technologies. Telsyte is an independent business unit of DXC.technology. For more information visit www.telsyte.com.au

The material in this article is copyright protected and not intended to be altered, copied, distributed or used for any commercial or non-commercial purpose, except for news reporting, comment, criticism, teaching and scholarship.


Beyond disruption: New Zealand organisations race to digital transformation success

Telsyte has published our latest digital enterprise research study for New Zealand.

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Commissioned by DXC.technology, the study provides a comprehensive view on the state of digital disruption and transformation across New Zealand organisations and the wider economy  - the key themes covered in the study include:

  • The impact of digital disruption on New Zealand organisations

  • The approach to digital transformation and non-IT business unit technology spending

  • How the CEO is becoming critical to digital transformation success

  • The role of AI in New Zealand workplaces

  • Factors affecting transformation failure

  • How cloud, 5G, IoT and customer experience technologies drive digital agendas

 

For further information, please see the following press release by DXC Technology:
https://www.dxc.technology/au/press_releases/146680-dxc_technology_study_finds_new_zealand_businesses_have_less_than_two_years_to_adopt_digital_before_disruption_hits


The full report can be downloaded at:
https://www.dxc.technology/nz/flxwd/146673-beyond_disruption

 

For further information on the study or media enquiries please contact:

Foad Fadaghi
Managing Director
Tel: +61 2 9235 5851
Email: ffadaghi@telsyte.com.au

 

 About Telsyte
Telsyte is Australia’s leading emerging technology analyst firm. Telsyte analysts deliver market research, insights and advisory into enterprise and consumer technologies. Telsyte is an independent business unit of DXC.technology. For more information visit www.telsyte.com.au

The material in this article is copyright protected and not intended to be altered, copied, distributed or used for any commercial or non-commercial purpose, except for news reporting, comment, criticism, teaching and scholarship.

Beyond disruption: Australian organisations race to digital transformation success

Telsyte has published our latest digital enterprise research study.

 

Commissioned by DXC.technology, and built on over a decade of researching the impact of emerging technologies in Australia  - the key themes covered in the study include:

 

  • How organisations are approaching digital transformation in Australia

  • How the CEO is becoming critical to digital transformation success

  • Impact of AI on jobs and the workplace

  • The growing focus on the customer in digital transformation

  • Measuring benefits of digital transformation

  • Factors affecting transformation failure

  • How 5G, IoT, cloud and customer experience technologies drive digital agendas

 

For further information, please see the following press release by DXC Technology:
https://www.dxc.technology/au/press_releases/146589-dxc_technology_study_finds_35_000_new_technology_jobs_will_be_needed_to_meet_the_growth_of_digital_transformation_in_australia


The full report can be downloaded at:
https://www.dxc.technology/au/flxwd/146560-beyond_disruption

 

For further information on the study or media enquiries please contact:

Foad Fadaghi
Managing Director
Tel: +61 2 9235 5851
Email: ffadaghi@telsyte.com.au

 

 About Telsyte
Telsyte is Australia’s leading emerging technology analyst firm. Telsyte analysts deliver market research, insights and advisory into enterprise and consumer technologies. Telsyte is an independent business unit of DXC.technology. For more information visit www.telsyte.com.au

The material in this article is copyright protected and not intended to be altered, copied, distributed or used for any commercial or non-commercial purpose, except for news reporting, comment, criticism, teaching and scholarship.

Video games driving Australian VR headset sales

Enterprises eye AR for customer facing apps and location services

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SYDNEY, AUSTRALIA – The Australian VR (Virtual Reality) headset market grew 40 per cent in 2017 to reach 302,000 devices sold, according to new research from emerging technology analyst firm Telsyte.

The Telsyte Australian VR & AR Market Study 2018 found that despite the growth in sales, adoption remains constrained by high device costs, the rapid pace of innovation and lack of clear market winners.

“Australian consumers and developers are taking a wait and see approach to virtual reality” Telsyte Managing Director, Foad Fadaghi says.

Telsyte forecasts that 2.2 million households will have a VR headset in use by 2021, with the main applications being in entertainment. VR headset annual revenue is expected to grow to more than $200 million by 2020, up from $79 million in 2017.

The market leader in VR headsets was Sony PlayStation, which benefited from selling VR as an accessory for the PlayStation 4, and its ability to attract leading games publishers. Sony PlayStation has announced over 50 new VR games titles for 2018.

As awareness has advanced, health concerns surrounding VR has plummeted, with only 5 per cent of survey respondents concerned about negative health implications of VR, down from 36 per cent in 2016.

 Augmented reality gets smartphone boost

 Telsyte believes with more use cases and higher levels of accessibility, augmented realty (AR) – or the overlaying of computer-generated digital images over a camera feed of the real world on devices such as smartphones, tablets, and headsets  is expected to gain broader adoption than VR. The popular AR apps such as Pokémon GO and Snapchat photo filers have helped rocket AR into the mainstream, with 1 in 3 of Australians saying they have tried AR applications.

Telsyte research shows that 67 per cent of iPhones used in Australia are ARKit compatible (Apple’s AR development platform), and 23 per cent of Android phones are AR core compatible (Google’s AR development platform).

While most AR applications are currently being developed for smartphones and tablets, Telsyte forecasts that consumer AR headsets and smart glasses will be commercially available towards the end of 2020, some combining AR and VR functionality.

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Training and design ripe for Enterprise VR

Around one third of organisations interviewed by Telsyte indicated they are either investigating or implementing VR applications. Driving this intention was applications in education & training (40%) and product design & engineering (38%). 

Interest in VR applications for education and training is most prevalent in the professional, scientific and technical services organisations.

Lack of knowledge in VR and lack of skills in app development are key barriers to enterprise adoption, which is further complicated by the numerous VR platforms currently battling for dominance.

 Enterprise AR set to boom

Enterprise interest in AR is higher than VR with 46 percent of organisations currently investigating or implementing AR applications. Customer facing applications (40%), location-based services (38%) and project management (37%) are the main applications being developed.

Most organisations building AR apps are developing for the iPhone (74%), followed by iPad (64%) and Android smartphones (64%).

Like VR, lack of skills and technology maturity are the key barriers for AR with almost 1 in 3 organisations identifying both as barriers.

“With a large established installed base of AR capable smartphones and tablets, AR is becoming the go to option for businesses that are experimenting with immersive technologies” Fadaghi says.

For further information on the report or media enquiries contact:

Foad Fadaghi
Managing Director
Tel: +61 2 9235 5851
Email: ffadaghi@telsyte.com.au

Telsyte’s Australian VR & AR Market Study 2018 is the fourth edition in a comprehensive study which provides subscribers:

  • Market sizing and forecasts of the Australian virtual reality market

  • Australians attitudes to VR & AR software and hardware

  • Enterprise VR & AR adoption and use cases in Australian organisations

  • Analysis of current offerings in the market, and strategic issues for developers

  • End-user trends and intentions.

In preparing this study, Telsyte used:

  • Interviews conducted with executives from VR/AR vendors, retailers, software developers, game publishers and channel partners.

  • An online survey of a representative sample of Australians 16+ years of age conducted with 1,162 respondents in November 2017.

  • An online survey of a representative sample of technology decision makers across Australian organisations with greater than 20 employees, around half in companies with greater than 200 employees

  • On-going monitoring of local and global market and vendor trends.

  • Financial reports released by hardware and software vendors .

About Telsyte

Telsyte is Australia’s leading emerging technology analyst firm. Telsyte analysts deliver market research, insights and advisory into enterprise and consumer technologies. Telsyte is an independent business unit of DXC.technology. For more information visit www.telsyte.com.au

The material in this article is copyright protected and not intended to be altered, copied, distributed or used for any commercial or non-commercial purpose, except for news reporting, comment, criticism, teaching and scholarship.

 

Mobile allowances boom as consumers seek unlimited fixed and mobile data

More than 10 million 5G mobile connections expected in Australia by 2022

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SYDNEY, AUSTRALIA – The Australian mobile services market is expected to enter the realm of 5G in 2019, quickly changing the current market dynamic driven by price competition, according to new research from emerging technology analyst firm Telsyte.

The Telsyte Australian Mobile Services Market Study 2018 found 616,000 new SIO (Services In Operation) were added during the 6 months to December 2017, ending the period with a total of 34.2 million SIO.

The market collectively achieved similar net growth compared to the same period in 2016 (593k), with handsets being the main driver followed by machine-to-machine (M2M) connections and mobile broadband. Telstra and Mobile Virtual Network Operators (MVNOs) combined had the largest growth, contributing more than 70 per cent of the total net SIOs additions.

Telsyte estimates the number of 5G connections will reach over 10 million by the end of FY2022 and at least one network operator will begin shutting down 3G services by 2020. The arrival of 5G is set to enable further innovation in mobile services plans and bundled services, helping create differentiation in the market for MNOs.

The study also found competition in the BYO handset market is intensifying and consumers are benefiting from much better deals across the board compared to a year ago. Mobile Network Operators (MNOs) have substantially increased mobile data inclusions on their BYO contract plans, putting pressure on MVNOs.

The average data allowance on mobile plans grew by more than 100 per cent in 2017 while average data usage on smartphones only grew by 49 per cent. Consequently, Telsyte found that around half of the average data allowance per user was utilised in 2017, down from 67 per cent in 2016.

Telsyte research shows, 1 in 3 (32%) still feel they are paying too much for their current mobile services. Those that have exceeded their monthly data allowance at least once during 2017 were twice as likely to intend to change their service provider than the average.

Staying connected now critical for consumers

Mobile connectivity is now critical to most Australians. More than 1 in 4 Australians were forced to tether to their mobile connection in the last 12 months due to a slow, or non-working, fixed broadband connection at home or work. Amongst those forced to tether, 32 per cent said they are likely to upgrade their mobile data limit.

However, despite this behaviour the consumption of fixed broadband data showed no sign of slowing down with usage expected to continue to grow at around 40 per cent per annum.

Two-thirds of Australian smartphone users with fixed broadband at home claim that they would use their fixed broadband just as much, even if they had access to unlimited (or very large) mobile data. Only 11 per cent say they will decrease their fixed line usage by more than 50 per cent or stop using it altogether.

Telsyte believes a simple unlimited “any connection” option will be popular going forward as consumers become increasingly dependent on their digital devices, regardless of whether it connects via the mobile network, or a fixed line network.

“The market is conditioning people to consider and pay for different access technologies separately, but ultimately consumers just want their Internet to work, anywhere at any given time, on all their digital devices,” Telsyte Senior Analyst Alvin Lee says.

Telsyte believes more personal and household devices will be connected to the mobile networks when consumers are introduced with the “easy to connect” methods, such as those based on eSIMs.

eSIMs the catalyst for disruption

eSIMs are integrated SIMs in digital devices such as smartphones, wearables, tablets and other Internet-connected devices. Devices with eSIMs can be connected to supporting cellular networks with a simplified process and without requiring a physical SIM card. They also can reduce the internal space required, a critical advantage for smaller devices such as wearables. Currently the Apple Watch Series 3 LTE is the main device utilising this technology.

Telsyte’s research shows eSIMs are more likely to encourage Australians to connect additional devices to mobile networks. With the current low levels of data utilisation on mobile services, nearly 1 in 2 Australians (45%) are interested in connecting their personal and household devices to mobile networks if they are eSIM enabled. The most immediate opportunities are with laptops and tablets where around a third of Australians are interested in connecting via an eSIM.

While eSIMs present opportunities for carriers, they also have the potential to increase churn with most operators cautiously adopting this technology.

For further information on the report or media enquiries contact:

Alvin Lee
Senior Analyst
Tel: +61 2 9235 5890
Email: alee@telsyte.com.au

Foad Fadaghi
Managing Director
Tel: +61 2 9235 5851
Email: ffadaghi@telsyte.com.au

  • Editors please note, Telsyte will not be publicly supplying individual service provider estimates.

Telsyte’s Australian Mobile Services Market Study 2018 is a comprehensive study which provides subscribers with:

  • Market sizing and forecasts of the Australian mobile services market

  • Analysis of current offerings in the market

  • Carrier performance and review

  • End-user trends and strategic discussions

  • Mobile services market KPI

In preparing this study, Telsyte used:

  • Interviews conducted with executives from service providers, mobile operators, device manufacturers and channel partners.

  • An online survey of a representative sample of Australians 16+ years of age conducted with 1,162 respondents in November 2017.

  • Financial reports released by service providers.

  • On-going monitoring of local and global market and vendor trends.

About Telsyte

Telsyte is Australia’s leading emerging technology analyst firm. Telsyte analysts deliver market research, insights and advisory into enterprise and consumer technologies. Telsyte is an independent business unit of DXC.technology. For more information visit www.telsyte.com.au

The material in this article is copyright protected and not intended to be altered, copied, distributed or used for any commercial or non-commercial purpose, except for news reporting, comment, criticism, teaching and scholarship.